Kool-Aid Man

The Kool-Aid Man is the mascot for Kool-Aid, a brand of flavored drink mix. The character has appeared on television and print advertising as a fun-loving character, appearing to children and sharing his Kool-Aid beverage, as well as his catchphrase "Oh yeah!". He is a gigantic anthropomorphic pitcher, filled with Tropical Punch Kool-Aid and marked with a fingerpainted smiley face.